Business Plans
Double-Team Business Plans
1725 Ocean Ave
Santa Monica, CA 90401
United States
ph: 310-878-4300
doug
Developing an effective strategy and investor presentation isn’t simply a matter of reading a book, or following a fill-in-the-blanks “recipe.” It calls on four strengths that, in our experience, are not often found in great abundance in any one person:
(1) Analytical ability—for assessing what is really going on out there, even in a deceptively-complicated marketplace.
(2) Marketing intuition and training and experience—to see a path through all these complexities, then mapping it all out in a winning strategy and operating plan.
(3) Credibility and confidence—to get this strategy and plan across clearly and compellingly in words and numbers and charts and graphs that make sense. This includes doing 3-year pro-forma financial projections (or 5 years if necessary), illustrated in a clear and persuasive way to investors, lenders, and those charged with making your plan work in practical terms.
(4) Passion and conviction—to help you get everyone on board in executing the strategy and plan to the best of their abilities.
Like you, perhaps, we do a lot of things badly. (Ice skating and integral calculus and painting pictures come immediately to mind.) But the four business-planning tasks listed above are things we do VERY well in a "double-team" with clients.
We’ve developed some 480 business and marketing and promotional plans--in all kinds of product and service categories. Some were done for well-established companies. Others were done for new companies, new products, and new services. More than a few of these highly-professional business plans have helped clients grow into spectacularly profitable companies.
For examples, these strategies and plans have helped build dozens of Fortune-500 clients that include Kraft/General Foods, Shell Oil, Gallo Wine, Avon Products, and Bristol-Myers Squibb.
Every plan we’ve developed taught us something new—what works, what doesn’t work, and what “rabbit-holes” to look out for. Wouldn’t it help your chances for success, and reduce your risk of failure, if all this big-league experience was brought to bear on your strategy and plan? (We are absolutely certain it would.)
No one knows your business better. No one cares more about it, either. However...
...as they say about war strategy and planning, “it’s too important to be left to the generals.” Plus, most CEOs are very busy running their company. Few have a lot of time or experience to develop an effective business plan that will really help them manage their company profitably. That's why it makes sense to "double-team on this all-important job.
Here’s some other information about managing director Doug Hedlund to help you make your all-important planning decision:
Double-Team Business Plans
1725 Ocean Ave
Santa Monica, CA 90401
United States
ph: 310-878-4300
doug